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Buckley Dental Marketing Academy
Ultimate Dental Office Social Media Video Course: MBA-Level Principles
Your Digital Marketing shortcut to reach new patients and grow your practice
Grow your practice on Instagram, YouTube & Facebook
MBA-level principles customized for dentists + in-house video production
Hey there, busy dental pros! If you’re reading this, you may have been staring at your phone, scrolling through competitors’ slick social media videos, and thinking, How the heck do they find the time (or budget) for that? Sound familiar?
As a former adjunct instructor at the Fermanian School of Business at Point Loma Nazarene University in San Diego, where I taught MBA Marketing, undergraduate Marketing, and Advertising, I’ve honed strategies that drive real results for businesses and professionals. But here’s the twist: as the former tech CEO of OpenSynergy, Inc., I know the grind of wearing every hat. Today, as CEO of Breton Buckley Marketing LLC, a full-service marketing and social media agency in San Diego, I help clients like you amplify their stories online. Hiring a video production crew? Forget it. $5K+ per clip, endless back-and-forth, and results that feel generic, not you. That’s why I dove headfirst into mastering smartphone videography and blending it with MBA-level principles to create content that feels effortless and attracts targeted patients.
I’m teaching the Ultimate Dental Office Social Media Video Course: MBA-Level Principles because I’ve seen brilliant dentists passionate about transforming smiles get left in the dust by practices that “get” digital. You deserve a playbook that’s dental-specific, beginner-proof, and packed with the strategic edge to attract your ideal patients (think: the anxious parent or cosmetic-savvy professional) without sacrificing your sanity. Now it’s your turn. Let’s make your practice the one everyone’s talking about one authentic video at a time.
Ready to level up? Your breakthrough starts now.
— Breton Buckley, Founder, Buckley Dental Marketing Academy by Breton Buckley Marketing LLC
Next Step?
Click the button for your free course preview!
Create Effective Social Media Videos In-Office
Skip agency fees for video production
What You’ll Learn
Our flagship course, the Ultimate Dental Office Social Media Video Course: MBA-Level Principles equips you with everything you need to produce professional, patient-magnetizing videos right from your practice no fancy equipment or Hollywood budgets required. You’ll master:
– Hands-On Video Production Basics: From scripting engaging content that showcases your expertise (think quick tips on smiles, procedures, and patient stories) to shooting polished footage with your smartphone and simple tools, then editing and posting for maximum reach on platforms like Instagram, YouTube, and Facebook.
– MBA-Level Strategic Targeting: Go beyond basic posting learn to craft “patient avatars” (detailed profiles of your ideal clients, like the busy parent seeking family orthodontics or the executive craving cosmetic perfection) and align your videos with proven marketing frameworks to drive qualified leads directly to your door.
– Practice-Specific Growth Tactics: Strategies to integrate videos into your workflow for effortless consistency, measure ROI through patient inquiries and bookings, and scale your online presence to outpace competitors, all in bite-sized, actionable modules you can complete in under 90 minutes a week.
Whether you’re a solo practitioner juggling chairs or leading a multi-location team, you’ll walk away with a ready-to-launch video playbook that fits your schedule and amplifies your unique voice.
Why Choose Our Course?
In today’s digital dental landscape, your competitors are already posting videos that build trust, fill schedules, and capture market share””leaving practices like yours at risk of stagnation if you don’t act. But hiring a production company? That’s $5K+ per shoot, endless revisions, and zero ownership of the process. Our courses change that: for a fraction of the cost (and zero ongoing fees), you’ll gain the knowledge and confidence to create videos that convert viewers into loyal patients, boosting new bookings in months, not years.
What sets us apart?
No generic “influencer hacks” here; this is the only social media video program designed specifically for dental offices, fusing beginner-friendly production with MBA-caliber strategy from someone who’s scaled a tech startup and taught MBA Marketing at a business school. You’ll save time (no more late-night tutorials), slash costs (DIY everything), and eliminate the fear of falling behind with results-driven tools that work for *your* practice.
Ready to turn your phone into a patient pipeline?
Enroll today and join the dentists who’ve already unlocked growth one video at a time. Your practice deserves to shine.
Shoot, Edit & Post Videos Within 30 Days
In just 2-3 hours a week, batch-shoot social media videos — focusing on the practice area you want to grow. Edit them on your phone and post! Offload routine tasks to your team. Empowered by this course, you speak directly to your Avatar as a thought-leader, utilize our scripting models, and grow your practice.
Fuel Consistent, Targeted Video Posts with the 610-Video Topic Library
Access 610 ready-to-deploy video topics, perfectly synced to your avatars and ADA categories. Build a content pipeline that drives inquiry, turning strategy into sustainable revenue.
Identify Your Ideal Patients via the 61-Avatar Library, and Master Videos Aligned to Your Practice’s Expertise
To reach your ideal patients in your practice area of focus, utilize the Differentiation Worksheet and the Avatar Library. Dive into our proprietary collection of 61 hyper-detailed patient avatars, mapped directly to American Dental Association procedure categories. Craft messages that resonate precisely, converting viewers into patients.